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Will AI Start Running Businesses for Us?by@mariogrunitz
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Will AI Start Running Businesses for Us?

by Mario Grunitz5mMarch 26th, 2025
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Tech entrepreneur and agency co-founder, I'm witnessing first-hand the technological revolution that's transforming how businesses operate. We've moved rapidly from the era of manual processes to AI-assisted workflows, but what's emerging now represents something far more profound. Autonomous business agents are capable of running entire operations with minimal human oversight.

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In the quiet hours of the night, while most business owners sleep, an AI agent is busy optimizing ad campaigns, adjusting product prices based on real-time market data, and responding to customer inquiries. It doesn’t just assist with these tasks, it’s making decisions that directly impact the business.


This isn't science fiction. This is happening right now as you read this article.


As a tech entrepreneur and agency co-founder, I'm witnessing first-hand the technological revolution that's transforming how businesses operate. We've moved rapidly from the era of manual processes to AI-assisted workflows, but what's emerging now represents something far more profound…


Truly autonomous business agents capable of running entire operations with minimal human oversight.


I’m personally both excited and a bit unsettled. What happens when the software we once controlled begins to control itself and, by extension, our businesses? Are we witnessing the birth of a new economic paradigm?

The Dawn of AI-driven Autonomy

Last year, I saw how it was already possible to build an app with AI (thanks to v0, Cursor, and Claude), even for people with limited development experience. Today, it seems like we’re entering an era where AI isn't just assisting humans; it's beginning to replace them in decision-making roles.


From managing inventory to marketing campaigns, autonomous AI agents are taking over tasks that once required human judgment and expertise. The question is no longer whether AI can help run our businesses but whether AI will eventually run them entirely without us.


Companies like Shopify have already implemented AI tools that can autonomously manage e-commerce operations, while platforms like GitHub Copilot are writing code with minimal human guidance. These aren't future possibilities; they're happening now.


A timeline - from human-operated tools to autonomous AI

AI Running E-commerce Stores: The Steve Example

One of the most striking examples I’ve seen is Steve AI (by Wonder Family), an autonomous agent that operates e-commerce stores without human oversight. Steve sources products, sets pricing strategies, manages advertising campaigns, and optimizes revenue models.


This isn't just AI assisting with e-commerce; it's AI actually running the business. Steve doesn't simply recommend actions. It takes them, evaluates the results, and adjusts its strategy accordingly.


The implications for entrepreneurship are profound. If AI can handle all aspects of running an online store, what does that mean for human business owners? Are we looking at a future where launching a business requires nothing more than configuring an AI agent and providing initial funding?


The Sectors Already Being "AI-automated"

Look across the business landscape today, and you'll notice a quiet revolution taking place. From small startups to enterprise giants, autonomous AI systems are taking over roles that were exclusively human territory just months ago. This isn't theoretical—it's practical, measurable, and happening at a pace few predicted.


Across multiple industries, we're seeing AI systems take over functions that were once exclusively human:

  • E-commerce: AI autonomously managing inventory, pricing, and customer acquisition
  • Marketing & sales: Systems generating ad copy, designing campaigns, and optimizing conversion rates without human input
  • Finance & accounting: AI handles bookkeeping, fraud detection, and even financial forecasting
  • Customer service: Chatbots resolving complex queries end-to-end without human escalation
  • Software development: AI writing code, testing, and deploying applications with minimal oversight


The most telling sign of this shift isn't just what these systems can do but how organisations are restructuring around them. Companies are increasingly designing their workflows with AI agents as first-class team members, not just tools to be deployed.

The Tech Behind This Revolution

This transition to autonomous business operations is powered by several key technologies:

  • LLMs + APIs: Large language models connected to business systems via APIs, enabling AI to interact with real-world business tools
  • Reinforcement learning: Systems that improve their decision-making through continuous feedback
  • Multi-agent AI systems: Networks of specialized AI agents working together to handle complex workflows
  • Cloud & edge computing: Infrastructure that allows AI-driven operations to scale seamlessly


The integration of these technologies is creating a new paradigm where AI doesn't just augment human decision-making—it actually replaces it.


The Business Landscape of 2030: A Day in the Life of AI-run Companies

Imagine walking into your office in 2030—if physical offices still exist. Your morning doesn't start with checking emails or attending meetings. Instead, you open your dashboard to review the decisions your AI management team made overnight.


While you slept, your marketing AI detected a shift in consumer sentiment and automatically adjusted your company's social media strategy. Your operations AI renegotiated supply chain contracts when it detected potential disruptions in Southeast Asia. Your product development AI analyzed user feedback and initiated three new feature developments without waiting for approval.


The boardroom has transformed, too. When strategic decisions need to be made, AI systems present different scenarios with probability-weighted outcomes, using predictive models trained on millions of similar business situations. Human executives still exist, but their role has shifted from decision-makers to decision-validators, providing ethical oversight and creative direction rather than operational management.


For small businesses, the change is even more dramatic. A local restaurant doesn't just use AI for taking orders—the entire operation from inventory to staffing to menu engineering is managed by an autonomous system that optimizes for taste preferences, ingredient availability, and profit margins simultaneously.


In B2B environments, sales cycles have collapsed from months to days as AI agents on both sides negotiate optimal terms within predefined parameters. Human involvement is triggered only when unusual circumstances arise or when relationship-building is required—though even this is beginning to change as AI becomes more emotionally intelligent.


What's perhaps most fascinating is how business strategy has evolved. AI-native companies don't think in quarters or fiscal years but operate in continuous time, making thousands of micro-adjustments daily across every aspect of the business. The concept of "business planning" has been replaced by "business guidance"—setting ethical boundaries and strategic direction for autonomous systems that handle the execution.

The AI-Powered Business Revolution

AI is transforming software from tools we control into partners that operate independently. For forward-thinking businesses, this shift represents an opportunity to achieve new levels of efficiency and innovation.


The future won't eliminate humans from business entirely, but it will fundamentally change our role. We're moving from operators to architects, creating the frameworks within which autonomous systems will operate. The companies that thrive will be those that strike the right balance between AI autonomy and human oversight.


What about you? Are you excited, concerned, or somewhere in between?